{"product_id":"vpi-prime-21-turntable","title":"VPI Prime 21 Turntable","description":"\u003c!-- ======================================================\n     VPI Prime 21 — SEO-Optimized Product Page\n     ====================================================== --\u003e\n\u003cstyle\u003e\n  .bh-wrap{max-width:1100px;margin:0 auto;padding:1rem 1.25rem;line-height:1.6}\n  .bh-eyebrow{letter-spacing:.08em;text-transform:uppercase;font-size:.8rem;opacity:.7}\n  .bh-title{font-size:2.75rem;margin:.25rem 0 1rem;font-weight:700;line-height:1.2}\n  .bh-sub{font-style:italic;margin:0 0 1.25rem}\n  .bh-grid{display:grid;gap:1.25rem}\n  @media(min-width:900px){.bh-grid{grid-template-columns:1.3fr .7fr;align-items:start}}\n  .bh-section{margin:2rem 0}\n  .bh-bullets{list-style:disc;padding-left:1.25rem;margin:.5rem 0 0}\n  .bh-specs{width:100%;border-collapse:collapse}\n  .bh-specs th,.bh-specs td{border:1px solid #e5e7eb;padding:.65rem;vertical-align:top}\n  .bh-specs th{width:42%;background:#f8fafc;text-align:left}\n  .bh-faq details{border:1px solid #e5e7eb;border-radius:.5rem;padding:0.75rem 1rem;margin:.5rem 0;background:#fafafa}\n  .bh-faq summary{font-weight:600;cursor:pointer}\n\u003c\/style\u003e\n\u003cdiv class=\"bh-wrap\" itemscope=\"\" itemtype=\"https:\/\/schema.org\/Product\"\u003e\n\u003cspan class=\"bh-eyebrow\"\u003eVPI Industries\u003c\/span\u003e\n\u003ch1 class=\"bh-title\" itemprop=\"name\"\u003eVPI Prime 21 Turntable - Elevated Analog Performance \u0026amp; Precision\u003c\/h1\u003e\n\u003cp class=\"bh-sub\"\u003eBelt Drive • 10\" Tonearm • High-Mass Plinth Engineering\u003c\/p\u003e\n\u003cdiv class=\"bh-grid\"\u003e\n\u003c!-- LEFT COLUMN --\u003e\n\u003cdiv\u003e\n\u003csection id=\"overview\" class=\"bh-section\"\u003e\n\u003ch2\u003eMeet the Prime 21\u003c\/h2\u003e\n\u003cp itemprop=\"description\"\u003eThe \u003cstrong\u003eVPI Prime 21\u003c\/strong\u003e builds on the legacy of the original Prime series with refined engineering, enhanced materials, and improved isolation. Designed for audiophiles seeking high-end analog performance without stepping into ultra-reference pricing, the Prime 21 features a precision-machined aluminum platter, upgraded plinth construction, and the renowned JMW-10 unipivot tonearm. The result is a turntable that delivers exceptional clarity, deep bass authority, and expansive soundstage reproduction.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection id=\"highlights\" class=\"bh-section\"\u003e\n\u003ch2\u003eHighlights \u0026amp; Benefits\u003c\/h2\u003e\n\u003cul class=\"bh-bullets\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eJMW-10 Unipivot Tonearm\u003c\/strong\u003e — Provides precise tracking and natural, open sound reproduction.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHigh-Mass Aluminum Platter\u003c\/strong\u003e — Improves speed stability and reduces resonance.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhanced Plinth Design\u003c\/strong\u003e — Increased mass and damping for lower noise floor.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrecision Belt Drive System\u003c\/strong\u003e — Ensures smooth and consistent playback.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUpgraded Isolation Feet\u003c\/strong\u003e — Minimizes environmental vibrations and feedback.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e\n\u003csection id=\"technology\" class=\"bh-section\"\u003e\n\u003ch2\u003eTechnology \u0026amp; Design\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eJMW Unipivot Tonearm\u003c\/strong\u003e — Offers minimal bearing friction and excellent cartridge alignment flexibility.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eInverted Bearing System\u003c\/strong\u003e — Ensures long-term reliability with ultra-low noise performance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHeavy Aluminum Platter\u003c\/strong\u003e — Enhances rotational inertia for improved sonic accuracy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIsolated Motor Assembly\u003c\/strong\u003e — Reduces vibration transfer for cleaner playback.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection id=\"faq\" class=\"bh-section bh-faq\"\u003e\n\u003ch2\u003eFAQ — Prime 21\u003c\/h2\u003e\n\u003cdetails\u003e\n\u003csummary\u003eDoes the Prime 21 include a cartridge?\u003c\/summary\u003e\n\u003cp\u003eDepending on the package, the Prime 21 may be bundled with a cartridge or sold without one for custom system matching.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eHow does it compare to the Prime X?\u003c\/summary\u003e\n\u003cp\u003eThe Prime 21 uses a 10\" tonearm, while the Prime X features a longer 12\" tonearm for reduced tracking error and slightly higher performance potential.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eIs a phono preamp required?\u003c\/summary\u003e\n\u003cp\u003eYes, an external phono preamp is necessary to integrate the turntable into your audio system.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003c\/section\u003e\n\u003csection id=\"why-buy\" class=\"bh-section\"\u003e\n\u003ch2\u003eWhy Buy From Us\u003c\/h2\u003e\n\u003cul class=\"bh-bullets\"\u003e\n\u003cli\u003eAuthorized VPI Retailer\u003c\/li\u003e\n\u003cli\u003e5% Reward Points on all Purchases\u003c\/li\u003e\n\u003cli\u003ePrice Match Guarantee\u003c\/li\u003e\n\u003cli\u003eFree Shipping Nationwide\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e\n\u003csection id=\"related\" class=\"bh-section\"\u003e\n\u003ch2\u003eRelated \u0026amp; Accessories\u003c\/h2\u003e\n\u003cul class=\"bh-bullets\"\u003e\n\u003cli\u003eVPI Moving Coil \u0026amp; Moving Magnet Cartridges\u003c\/li\u003e\n\u003cli\u003ePhono Preamps\u003c\/li\u003e\n\u003cli\u003eTurntable Isolation Platforms\u003c\/li\u003e\n\u003cli\u003eRecord Cleaning Machines\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c!-- RIGHT COLUMN --\u003e\n\u003caside\u003e\n\u003csection id=\"specs\" class=\"bh-section\"\u003e\n\u003ch2\u003ePrime 21 Specifications\u003c\/h2\u003e\n\u003ctable class=\"bh-specs\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003cth\u003eProduct Type\u003c\/th\u003e\n\u003ctd\u003eBelt Drive Turntable\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eDrive System\u003c\/th\u003e\n\u003ctd\u003ePrecision Belt Drive\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003ePlatter\u003c\/th\u003e\n\u003ctd\u003eHigh-Mass Machined Aluminum\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eTonearm\u003c\/th\u003e\n\u003ctd\u003eJMW-10 Unipivot Tonearm (10\")\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eBearing\u003c\/th\u003e\n\u003ctd\u003eInverted Bearing Design\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eMotor\u003c\/th\u003e\n\u003ctd\u003eExternally Isolated AC Motor\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eSpeed Options\u003c\/th\u003e\n\u003ctd\u003e33 1\/3 RPM, 45 RPM\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003ePlinth\u003c\/th\u003e\n\u003ctd\u003eMDF with Aluminum Top Plate\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eOperation\u003c\/th\u003e\n\u003ctd\u003eManual\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003ePhono Preamp\u003c\/th\u003e\n\u003ctd\u003eNot Included (External Required)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eWireless\u003c\/th\u003e\n\u003ctd\u003eNone\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eFinish\u003c\/th\u003e\n\u003ctd\u003eBlack \/ Walnut Options\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eMade In\u003c\/th\u003e\n\u003ctd\u003eUSA\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eWarranty\u003c\/th\u003e\n\u003ctd\u003eManufacturer Warranty\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/section\u003e\n\u003csection id=\"whats-in-the-box\" class=\"bh-section\"\u003e\n\u003ch2\u003eWhat’s in the Box\u003c\/h2\u003e\n\u003cul class=\"bh-bullets\"\u003e\n\u003cli\u003e1 × VPI Prime 21 Turntable\u003c\/li\u003e\n\u003cli\u003eJMW-10 Tonearm\u003c\/li\u003e\n\u003cli\u003eAluminum platter\u003c\/li\u003e\n\u003cli\u003eDrive belt\u003c\/li\u003e\n\u003cli\u003eMotor assembly\u003c\/li\u003e\n\u003cli\u003eRecord clamp\u003c\/li\u003e\n\u003cli\u003eSetup tools and accessories\u003c\/li\u003e\n\u003cli\u003eUser manual\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e\n\u003c\/aside\u003e\n\u003c\/div\u003e\n\u003cmeta itemprop=\"brand\" content=\"VPI Industries\"\u003e \u003cmeta itemprop=\"category\" content=\"Turntables, Analog Audio, Hi-Fi Source Components\"\u003e\n\u003c\/div\u003e","brand":"VPI","offers":[{"title":"Walnut","offer_id":53683784417646,"sku":null,"price":5500.0,"currency_code":"USD","in_stock":true},{"title":"Black","offer_id":53683784384878,"sku":null,"price":5500.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/1537\/4703\/files\/VPI-PRIME21W.webp?v=1776965639","url":"https:\/\/audiolab.com\/products\/vpi-prime-21-turntable","provider":"Audiolab","version":"1.0","type":"link"}